In 2008, on the 35th anniversary of Bruce Lee’s death, JWT Beijing produced an advert for the Nokia N96 Bruce Lee Limited Edition, an advert which appeared to show archival footage of kung-fu master Bruce Lee playing somebody at ping-pong, only Bruce Lee is using nunchucks with which to play.
Needless to say, hundreds of thousands of people were duped by the marketing ploy and the advert has since been viewed more than 20 million times. To this day, a large proportion of people believe that Bruce Lee could play ping-pong — and play at a high level — with the traditional martial arts weapon.
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